bath & body works: all aboard the holiday spirit
Rooted in whimsy and the magic of the holiday season, these films follow the journey of where the scent takes you. ✨🎄🎁
AdAge The New York Times
AND MORE HOLIDAY CHEER 🎄
Because what’s a campaign without 15s spots. Each spot highlights a specific product.
AND EVEN MORE HOLIDAY CHEER (FT. OOH) 🎁
Renamed as Grand Scentral Station, we took over with a station domination.
Bath and Body Works was everywhere at the subway stop. We also partnered with the MTA to release the scent of Fresh Balsam while walking through the station. A pleasant scent while you rush to catch the next train.
